ABOUT FIRSTMOVER
Firstmover Health is a new project built around the mission of improving wellness for the “young-ish” person, grappling for the first time with the concept of no longer being young.
In our experience, well before older or even middle age, the concept of time arrives suddenly.
It’s a 0-to-1 type of thing...
You’ve lived your whole existence taking your health and the health of many you love for granted, until one day, you realize this won’t all last forever.
And that changes the tone in a profound way.
Like, suddenly this song by Adele hits way too hard.
Also, it’s named “Firstmover” (for now) like “Firstmover advantage,” which is a joke about how it took 2+ years to launch a product or even a legitimate email list.